Pop Goes The News — Canadian filmmaker Xavier Dolan is once again modelling for luxury brand Louis Vuitton.

The 26-year-old Mommy director appears in a new worldwide campaign sporting pieces from the spring/summer 2016 collection by men’s style director Kim Jones.

The ads featuring Dolan were shot by Alasdair McLellan and will start appearing in fashion magazines in February.

Last year, Dolan became the first openly gay man to be the face of Louis Vuitton.

Dolan has another reason to celebrate this week. The video he directed in Quebec last September for Adele’s smash hit “Hello” just topped 1 billion views.

It is the fastest video ever to reach the milestone.