Pop Goes The News — Canada’s only nationally-televised New Year’s Eve party has been scrapped.
According to sources, Shaw Media has pulled the plug on ET Canada’s New Year’s at Niagara Falls after six years.
The parent company of Global reportedly made the decision due to the high cost of producing the show.
No official announcement has been made.
Last year’s broadcast featured country superstar Keith Urban, pop star Nick Jonas and homegrown rising star Shawn Mendes.
Since 2009, the celebration in Queen Victoria Park has featured acts like Demi Lovato, Nelly Furtado, Hedley and Simple Plan.
The $3 million event was produced in partnership with the Niagara Parks Commission, the City of Niagara Falls and others.
This year’s edition received a $173,250 grant from the Ontario Ministry of Tourism, Culture and Sport. The city will still host an outdoor show on New Year’s Eve.
In January, Global boasted that the 2014-15 broadcast was the highest rated yet, attracting 1.5 million Canadians.
The end of ET Canada’s New Year’s at Niagara Falls comes two years after Rogers Media pulled the plug on its City New Year’s Eve Bash from Toronto’s Nathan Phillips Square in favour of simulcasting Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest.
The final show, on Dec. 31, 2012, featured a line-up of performers that included The Tenors, Shawn Desman, Kardinal Offishall, Bridgit Mendler and Jully Black.